SBC Park -- SPark?

Hilarious that so many are wedded to the name "Pac Bell Park." Brilliant marketing for a defunct brand. Now it will change to SBC Park. At least the dogs are still warm / Name change has SBC ringing some fans' bells Yuck. I predict a nickname will develop. As this piece quotes a fan: "In the past it wasn't Candlestick, it was 'the 'Stick.' Veterans Stadium in Philadelphia was 'the Vet.' Heck, even Bank One Ballpark in Arizona is 'the Bob'." What will it be for SBC Park. How about taking the "S" from SBC and adding it to Park and calling it the Spark?

I like the idea of calling it Willie Mays Park. Let SBC have all the advertising they want at the park--or call it "Willie May Park, sponsored by SBC." Something has to happen or SBC Park will be like 3Com Park--only spoken with a sneer by real fans.