June 17, 2002
Talk about creative accounting, PriceWaterhouseCoopers has changed its name to "Monday." No this isn't a joke. Just what an accounting firm needs to do to spice things up: name themselves after the least appealing day of the week. But wait--their ad campaign will fix it. Check out the slogan: "Monday is a fresh start, a positive attitude, part of everyone's life." Gee, now I LOVE Mondays! And I love accountants too! Thanks PWC!